It sounds like an old cliché – cash is king. But the fact is cliché’s are usually very accurate. As the business grows and the orders keep coming in, do not lose sight of cash demand to keep things going. Running a business with a shopkeeper mentality is not such a bad thing. What goes into the till should be greater than what goes out. It’s such a basic concept. If you run your business in such a way everything should fall into place.
The fact is the bigger a business gets the tendency for the entrepreneur is to be become more detached from the detail of how much is in the till. Well as the business grows the grip on the detail should get greater. Just DO NOT ignore the importance of cash!