Accessing Your Creative Mindset

25/11/2015

Connecting more regularly and effectively with your Creative Mindset will increase your chances of driving innovation into your organisation. By accessing this zone, you solve problems more effectively, difficult situations in business are approached objectively and options on how to progress a new project become considered and well thought through. Admission to this heightened state of awareness is only possible when we do away with pride, black and white thinking, and dominant beliefs that distort a forward thinking mindset. Such interference results from deep-rooted prejudices, however, when we quieten the mind we tune into our inner voice, this produces clarity of thinking that delivers inspired focus and guidance. We enter the Creative Mindset through absolute silence and stillness – creating a successful business means working ‘on it’ and not ‘in it’, this means time is needed to escape the noise that comes with the day-to-day grind.

Successful business people in my experience allocate a significant proportion of their time to uninterrupted thought. Whilst hustle and bustle is familiar territory for ambitious people, so is solitude. It helps to work out solutions to the challenges and opportunities growth presents. By making time for silent reflection we hear much louder our inner voice. You will be surprised how effective it is in navigating your actions in the right direction.

The flashes of inspiration and fantastic ideas that we enjoy from time to time come from a completely relaxed state of mind, they don’t present themselves when we are anxious or stressed. Often the harder we try the further what we want to achieve moves away. This noise resulting from unhealthy states of mind totally dampen the voice of reason that lies deep within us.

Don’t use the excuse that you don’t have time for silent contemplation, let go of being too busy and allow your Creative Mindset to speak. Here are some simple steps:

  • Write down the challenge, opportunity or issue you need to resolve – be precise and specific
  • Repeat three times what you need answers to
  • Find your place of sanctuary – no telephone, radio or noise of any kind
  • Use the slow breathing to meditate on the challenge
  • Do this for 15 minutes and at the end of the session – write down any ideas

The answer will come to you at the right moment. Practice is vital, you must be consistent and you must commit to this activity. No one is too busy to find 10-15 minutes a day. It is these moments of planning that will deliver a lifetime of freedom.

 

For more advice around success mindset for business growth, visit Winning Pitch, Business Challenges page

 


Reinvention – a crucial mindset for getting out of a rut

10/08/2015

You must accept that you have far greater control over your life than you realise – who you are, what you want and what think. Your mental outlook on life, the dreams for your business, as well as your character, and personality remain under your own leadership and guidance.

When things don’t go to plan or you feel that you are stalling in your business, career or personal life, then its time for doing some different. Successful people recognise the need for constant change. When the results don’t come through a period of reinvention is invariably needed because what you are doing is not working. We can’t excel if we are not aligned to what we want out of life. If you are fed up with your career, your business is not growing or not getting the new job or promotion after constantly trying then you must change. Successful people that go the extra mile understand the need to adapt.

The process of reinvention means that you need to critically appraise the status quo – look at your business, life or career from different angles.

Where is the stale you? Why are things not working or going to plan? Are you feeling fulfilled and happy with what you have and what you are achieving? Ask others for feedback on you and your performance. Open up your surroundings. Has the passion gone for what you do?

Where do you want the new you to be? – Get back to reviewing your goals, are they clear and precise or are they lacking definition and clarity. Everything flows from ‘intention’ it’s what all visions are built upon. Without intent you will just bounce about feeling frustrated and fed up with your lot.

List the key transition points? Define what specific things need to change. Draw up an action list. Detail the new partnerships and relationships that are needed to move things. Draw up the new tactics and work out the vital things that will deliver a different result.

Have you tried experiments? – try to experiment with different ideas and projects, kick the ones into touch that don’t feel right. Experimenting is a very powerful personal development tool. No great discovery was ever made without work in the laboratory – trial and error.

Act out the changes – make a conscious effort to implement the changes that you need to make the transition to what you want to become. Without action nothing will happen.

Albert Einstein’s famous quote on insanity is one we should keep close to our heart when looking to reinvent and do something different –

“insanity is doing the same thing over and over again and expecting different results.”


Creating space

16/09/2014

Not being able to see the wood for the trees is a common feature of life. People regularly talk about being busy and overworked – but just how much of this is self inflicted. All too often we engage in activity that brings no value to achieving our highest goals and ambitions. Without reflective time, our decision making becomes blurred and it is common to lose sight of what we want. The result is stale thought with patterns of behaviour that fail to deliver our deepest desires. Successful people have the fortunate ability to think clearly, this is helped by finding the time to take well earned breaks from being “busy”. This cleansing process provides the opportunity to de clutter the mind.

The practice of finding sanctuary helps to remove mental blockages and fosters a sense of balance between work and play. Without regular periods of reflection you will find yourself eventually in a rut – the place you don’t want to be!

You must think of Sanctuary on three levels of “time out”:

  1. Daily sanctuary to help us to prepare for the day ahead – time with family, exercise, meditation, prayer, reading. Starting each day with 10 minutes of deep reflection, provides a kick start to focused activity and just being aware
  2. Weekly sanctuary that helps divert our energies into non related activities like pursuing a hobby, sport or spending more time with family and relationships. These activities release you from the week that was – puts you in a good frame for the week ahead
  3. Sanctuary includes those activities that most people can only fit in two or three times a year. They would typically involve family holiday’s, short breaks or some form or retreat. This level gives you the opportunity to ask the big questions – what is my life all about? What needs to change? Should I go and do something else?

Dedication to the 3 Levels will open your mind to new possibilities and opportunities. Chasing success can be as destructive as it is constructive – practicing the art of Finding Sanctuary will build perspective into your life and help to differentiate between what is and what is not important, what brings fulfilment and what does not – embed these disciplines into your routine and you will experience a profound improvement in clarity of thought – you will see things more clearly, you will make better decisions and life will feel less hectic.


High growth entrepreneurs have an innovation department

26/08/2014

Business incubators have become a common feature of public sector enterprise support in recent years; many of these establishments have proved to be highly effective in nurturing early stage entrepreneurs. They don’t just provide a desk and somewhere to turn up every morning, their added value comprises: a place to network, share ideas and collaborate. The really good ones offer mentoring and coaching, this is often what makes the real difference between success and me too performance. In many UK regions, incubators have become a hot bed of exciting new businesses, the potential employers of graduate talent – Autonomy in Cambridge is a fantastic example.

This concept of incubation needs to feature prominently in the culture and mindset of winning businesses – any ambitious entrepreneurial company should have a “department” or function responsible for building a pipeline of new thinking that delivers potential new revenue streams or adds value to existing customer experiences. I don’t mean a department literally – it’s about having an organisational process that brings together thinkers, doers, sellers and controllers, one that not only develops new ideas but also implements the commercially viable nuggets that emerge from the process of discovery. The concept of incubation delivers a major thrust for gaining an edge in the market place.

It is my opinion that creative intelligence is the ultimate source of competitive advantage – high growth companies tend to be disproportionately more innovative than the rest of the SME population. They explore, embrace diversity, live in their customer’s world, experiment with new possibilities and avoid complacency by making creative thought a habit, not something they do once a fortnight on a Friday afternoon. It must form part of an organisations “soul”. 


Freshness of thought drives great ideas

03/04/2014

The term “thinking outside the box” is a constant irritation for me. Easy to say, hard to do – how do you do it? Get to the route cause!

Don’t fall into the trap of routine. Repetitive behaviours will deliver a mindset that lacks vision, imagination and creative spirit. When we do the same things day-in day-out we establish a routine, this state of mind both inhibits and prohibits new possibilities. We find that the same old problems surface and bizarrely we think that by doing the same thing over and over again the results will be different. We must be aware of our habits as they become hard wired into our daily schedule. The manifestation of routine is that we experience a sense of monotony, feeling of being stuck in a rut, poor self-confidence, low energy levels and loss of purpose and direction.

Everyone experiences these feelings at some point, however we can take some simple steps to rewire our thinking. Emphasis must be placed on constantly searching for stimulus – things that will disrupt habitual behaviour, strengthen our creative muscles and deliver a freshness of thought;

Alternative perspectives – constantly look at your challenges from different angles – ask yourself “how would your role model address the issue?”

Remove yourself – from the daily routine and spend one day a month do something completely different.

Connect with nature – spend time in the open air and appreciate the wonder of the countryside. Combine this with regular exercise, it provides a boost to our energy levels. It also helps us to value our existence.

Don’t Think – don’t pre judge the outcome of any situation. Just observe and detach yourself from comment. By not thinking you clear your mind.

Take a look – observe what your peers do and share experiences with them. Wherever possible engage with people from other cultures, religions and regions of the world.

Five simple practices will act the fuel for fresh thinking. Doing away with routine is a liberating experience. It energises us, and keeps us motivated to perform at high levels.


From concept to revenue

19/03/2014

For the last few years I have been trying to create a simple model that allows individuals to assess the commercial viability of business opportunities and innovative ideas – irrespective of where this idea is created (university lab, industrial R&D department, current employer or our bedroom) I think there are three primary drivers that need to be assessed and considered when evaluating new ideas. Here are my thoughts:

Commercial drivers  (CD) –

who is going to buy the idea/service/product and how do you get it to market?

Human factors (HF) –

who is going to make it their job to get it out there – and is there a team that can make it happen?

Resource Issues (RI)

have we got the finance, IT, plant and equipment along within physical resources needed to make it happen?

I score each idea on a 1-10 scale in each area. (I have some more detailed sub questions to each area and I have over simplified the above).

I work on the basis of successful mind to market – creating a sustainable revenue stream is down to CD x HF x RI – top score is 1,000 (10 x 10 x 10). In a very crude way it gives me a feel for whether I want to pursue an idea or not. If any score is zero then its back to the drawing board.

So much emphasis is on CD……however, HF needs to be given the attention it deserves!!


Your business model must have an “edge”

24/01/2014

A key challenge I keep coming across at the moment is many SMEs fail to articulate or unlock their uniqueness. Many entrepreneurs find themselves bogged down by the need to keep cutting prices to remain competitive. This strategy in my view is a road to ruin. I always try to reinforce the point that – selling your product or service is far easier when you have a point of difference. Many entrepreneurs tell me that they are in commodity markets and that’s just the way it is.

I then go on to use the bizarre example of a notebook to demonstrate differentiation – after all a notebook is a commodity – a 14cm x 10cm notebook in Tesco will cost you around £1. However look at the same size Moleskine in Waterstones – it will cost you £10. If everyone bought notebooks on price they would all go to Tesco. Positioning through innovation is a key route to gaining competitive edge. When you open any Moleskine book there is a small fold away piece of paper titled “The history of a legendary notebook” – it goes on to reference famous people that have used these notebooks. There is a brilliant line that goes… “used for the past two centuries by great artists and thinkers, including Vincent Van Gogh, Pablo Picasso, Ernest Hemingway and Bruce Chatwin. The trusty, pocket sized travel companion held their sketches, notes, stories and ideas before they became famous images or beloved books”. Then go and have a look at their website www.moleskine.com – they have made the business of a notebook a art form. They use storytelling to bring the notebook alive and engage the customer in a truly unique experience.

The lesson is – we can all find a point of difference if we embraced innovation into our business model. The invisible force of creativity, however must be embedded within yours and your teams mindset.


Think…….

02/08/2012

This was the headline of an advert in yesterday’s Financial Times, it was placed by the Qatar Foundation (www.qf.org.qa – unlocking human potential). It summed up wonderfully what I have been recommending to ambitious entrepreneurs on a mission to build a business. All too often individuals fail to create space to think, instead they embark on a crusade of activity with no direction – they fail to think it through. This can be extremely dangerous as chasing around like the proverbial headless chicken quite commonly leads to making decisions later regretted. Here is some fantastic wisdom for those of you running a business (its taken directly from the advert – it’s really powerful and very thought-provoking)

Few things possess more Power than a Thought

Because a Thought has the potential to become something significant. To solve something meaningful. And to inspire us to achieve great things.

What makes a Thought so powerful is that it can be created by anybody. At anytime. From anywhere.

That’s why Thinking should be encouraged and nurtured in all its forms. No matter how small. Or how impossibly grand.

Because wherever Thinking happens, Big ideas follow. Minds become enlightened. Knowledge grows. And people discover new ways to unlock their potential.

So start Thinking

Innovation is driven by the power of creative thought, experience shows that it is in those quite moments of contemplation that breakthroughs occur – a new product idea, new market or solution to an existing problem. It worked for Archimedes when he got in the bath (Eureka) and Isaac Newton when he was sitting beneath an apple tree contemplating the universe.

Thinking is the precursor for strategy development and innovation. Balancing thinking with doing can deliver quantum shifts in performance – it also delivers clarity, one that so many entrepreneurs claim they lack for their business.


Collaboration is key to competitive advantage

13/07/2012

How times have changed in the past ten years. Companies I would have viewed as major competitors at the turn of 2000 have now become close allies – we are sharing knowledge, IP, business ideas and revenue streams. It strikes me that collaboration is very much embedded within the mindset of the forward thinking organisations I meet on a day-to-day basis. Those that hold their cards too close to their chest will almost certainly miss out on new business and product opportunities. Collaboration can present itself in many formats:

  • Businesses with complementary skills coming together to bid for large contracts – one where the mix of expertise and geographical coverage offers massive benefits to a customer. This can be achieved as a consortium or through what is commonly referred to as a special purpose vehicle (SPV)
  • Companies fusing complimentary products and services to create a new offering – WP did this several years ago, we took creative expertise of a University and combined it with coaching techniques to create the highly successful Winning Pitch TV (WPtv) – a great example of HE working with a SME
  • Euro Garages one of the North’s most successful companies brought together petrol stations with Starbucks and Subway franchises to build a new experience in filling the tank.
  • We see it everyday on the motorways with Starbucks, M & S and other high street chains teaming up with service operators to create a new service station break – this used to be a joke in terms of food quality, now, very different
  • Large pharma companies engaging with smaller niche R & D operators. A much nimbler and cost effective route for multi nationals to build their innovation pipeline

Fundamental to collaboration is a win- win attitude, there has to be a common goal, a shared vision, a sense of trust and purpose, fair commercial gain for both parties. Working as I do everyday with high growth companies, its very clear that those entrepreneurs who think partnership are opening themselves up to so many new possibilities.  Stay awake, think about who you can collaborate with, the only warning is, be sure why you are doing it and what’s in it for both of you!


Faith is important for entrepreneurs

26/06/2012

The life of an entrepreneur is full of ups and downs. The high’s are fantastic and the feeling of jubilation when you move closer to your intentions provides a clear sense of accomplishment – it delivers the impetus to keep pushing on. It’s a great place to be because motivation and energy helps to build an important ingredient for success – momentum.

However, we all know, building a business can likened to a roller coaster ride, the journey very rarely proceeds along a smooth path. Obstacles are just part of the game, these force us to create diversions and look for alternative ways of getting to our destination.

Constantly being forced to deal with the need to explore alternative roads to the end point can have a wearing effect on  mindset. The danger is when it stimulates negative self talk – what’s the point in doing this? Is it really worth it?  Many entrepreneurs will have at some point internally deliberated these issues. Only you can answer these questions, only you can decide whether to keep going or not.

The power of autosuggestion brought to us many years ago is a vital antidote. Autosuggestion is a psychological technique  developed by  Emile Coue in the late 19th century. It’s an important tool in conditioning our mind to achieve our goals. It can be as destructive and constructive. At the heart of autosuggestion lies conditioning ourselves, through our senses to achieve what we want.

Through observational research, I have come up with other practical tools to help at critical points where emotional support is vital for the entrepreneur. The reality is, it can be easier to give up than to carry on – winners in all walks of life dig deep, maintain focus and continue with their mission, they accept setbacks are just part of the game.  The old adage when the going gets tough the tough get going is one you should reflect on when these feelings kick in.

Mental toughness differentiates winners from losers, your sense of purpose ebbs away when you listen to negative self talk, phrases such as why am I doing this? are symptomatic of the condition, in turn it weakens the endurance of the mind thereby resulting in I give up. Successful people have an insatiable desire and internalised motivation to succeed – you have really got to want it!

Having faith in what your are trying to achieve is a vital ingredient for success. If you dont believe then dont expect others to. It’s important to condition your mind to becoming resilient. Without faith and mental toughness the reality is, winning becomes more difficult. When things are not going your way, embrace the principles of R.A.F

Rewind – and go back to your vision, picture success and hold this image in your mind. Quiet contemplation is vital to aiding this process. This activity will move you out of the negative state and refresh your mind then get you back “on purpose”

Accept – that things will not always go your way. Avoid long drawn out dissections of why things turned out the way they did. Coming runner up is sometimes a wake up call for us. Accept the position and move on otherwise negative self talk will hinder progression.

Have Faith in yourself and your ability to achieve what you want out of your business. When you develop faith, bouncing back when things go wrong is far easier. By having faith you convince your mind that anything is possible

Practice, practice and practice this philosophy and see your success improve dramatically.